For Nature

This common heritage is an invaluable treasure. We owe it to ourselves to take responsibility, and do the right thing to protect this environment for future generations.

For People

At Snowleader, the humanitarian side is the central pillar of our interests. In our opinion, diversity and everyone’s story offer a true talent pool.

For Solidarity

We believe in team values, integrity, humbleness, and perseverance. Enjoying a trip in the mountains together, helping each other out; for us, it is important to share our passion, and to help others discover these natural areas.

Our philosophy

The missions of our foundation:

Passing on the Message

YOUTH ACCESS IN THE MOUNTAINS

Our first objective is to facilitate and to encourage mountain access to as many young people as possible. The Snowleader Foundation sustains educative and associative projects that allow sharing and discovering this environment to those who do not have a chance to do so otherwise.

Commitment

ENVIRONMENTAL PROTECTION

Our second objective is to support projects that aim at environmental protection, as well as mountain protection. The Foundation helps and develops actions for the protection of natural areas in the mountains.

A word from the President
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  • I wanted to create The Snowleader Foundation with a burning wish that I hold close to my heart: offering children the possibility to access the mountains. This project is so important to me because I know that for a lot of children, mountain access is complicated, almost impossible. Or, sharing values closely related to mountains makes us all grow; this is why I wish to pass on the message. Thus, growing and dreaming is no longer reserved to a certain elite, to those who have the means to head to the mountains, but to a maximum number of children and youth, from 3 to 25 years old, for whom this path was never opened.
    The second reason behind this foundation is my wish to protect these natural areas that mountains offer. To guard them so that tomorrow’s generations can admire the glaciers, mountain flowers, high altitude fauna…
    Mountains do not cease to amaze us every day. Therefore, we need to raise awareness to as many people as possible regarding this natural jewel, and to protect it as much as possible.
    My wish is to help and shed light on the men and women from the associative world who work hard to make things happen: humanitarian projects, that show respect to the environment, either by raising awareness from the youngest age, or by concrete actions in the field.
    By their side, the Snowleader collaborators can volunteer for missions where they contribute with skills like team work, team growth, and goodwill.

     We are outdoor.

    Thomas ROUAULT
    President of the Foundation

The Organisation

Our foundation consists of an Executive Board: this one includes Snowleader internal collaborators, Thomas Rouault being the CEO and president of this foundation, but also of external members of the company. Each and every one contributes with their vision, universe and has a say when selecting projects that support the foundation. This Executive Board includes personalities with various paths, helping us to bring to life relevant and meaningful ideas.

Each year, we do a call for projects for 3 months. (December-February)

About Us

With the headquarters in the Alps from its beginnings in 2008, Snowleader has become a reference in the distribution of outdoor sports products on the internet. With a catalogue of more than 80,000 products, and over 500 promoted brands, Snowleader declares openly its attachment to the region: the Haute-Savoie department.

Snowleader stood out from the crowd from the very beginning by giving a free pack of Reblochon Fermier cheese for each online order. It is with this signature gesture that the company decided to contribute to the collective good, by supporting projects that are meaningful, while respecting its values by means of the Snowleader Foundation.

The Executive Board

In-House

At Snowleader
Amandine

Marketing Manager

Antoine

Product Expertise Coordinator

Claire

Event Manager

Marie

Catalogue Assistant

Sandrine

Human Resources Manager

Thomas

Founder of Snowleader and President of the Snowleader Foundation

External Partners

GLOBAL MOUNTAIN SCENE PERSONNALITIES
Heïdi Sevestre

French Glaciologist

Florian Palluel

Sustainability Manager at Picture

Foundation Management

At Snowleader
Charline Didot

Sponsorship Project Manager