The primary objective is to facilitate and encourage access to the mountains for younger generations. The Snowleader Foundation supports educational and associative projects that enable them to share and discover this environment that they may not have the chance to know.
The second objective is to support projects for the protection of the mountain environment. The corporate foundation helps and develops actions aimed at protecting mountain natural areas.
The President’s message
—————
Our corporate foundation consists of a Board of Directors comprising 10 Snowleader employees, including Thomas Rouault, the CEO of Snowleader and president of the foundation, and 5 external members. Each member brings their own perspective and expertise, contributing to the selection of projects supported by the foundation. The Board of Directors includes individuals with diverse backgrounds to ensure the generation of meaningful and relevant ideas.
An annual call for projects takes place from December to February, for a duration of three months.
Snowleader, established in the Alps since it was fist created in 2008, has become the reference in online distribution of outdoor sports equipment. With a catalog of over 80,000 products featuring nearly 500 brands, Snowleader proudly asserts its attachment to its region: Haute-Savoie.
From the beginning, Snowleader set itself apart by offering a wheel of reblochon cheese for each order placed on its website. It is with this identity-driven positioning that the company has decided to contribute to the collective interest by supporting projects that have meaning while respecting its values through the Snowleader Corporate Foundation.